Custom Fronts’ high-end kitchen fronts are inspired by nature and the website design showcases their products using large imagery to entice customers into making an enquiry.
We created more space for headlines and page introductions, to allow for clearer messaging for users
Large, bold imagery is used throughout the website to entice and inspire users
Sample ordering was overhauled to make it quicker and simpler for potential customers to order
Pricing guides were added to give users a ballpark cost before they enquire
Large swatches are used for all kitchen front ranges to show customers an accurate representation of the quality of the final product
The enquiry user journey was redesigned to funnel users to a simple enquiry form for Custom Fronts’ sales team to follow up